Marketing Associate
Allentown, PA
Contracted
Mid Level
This is an IN-PERSON role in Allentown, PA.
We are seeking a hands-on marketing generalist who can write, design, and execute quickly, tackling a wide range of marketing initiatives across digital, legacy media, in-store, and social channels. This is an independent contractor role with a flexible schedule and an estimated 10-15 hours of work per week.
What You’ll Do
We are seeking a hands-on marketing generalist who can write, design, and execute quickly, tackling a wide range of marketing initiatives across digital, legacy media, in-store, and social channels. This is an independent contractor role with a flexible schedule and an estimated 10-15 hours of work per week.
What You’ll Do
Content & Campaign Execution
- Write and build email campaigns in Mailchimp
- Create social media posts
- Create in-store signage and promotional materials
- Help execute seasonal promotions (sales, events, product features)
Creative Production
- Design simple graphics using Canva or similar tools
- Create basic ad creatives and promotional visuals
- Capture in-store content (photos, short videos, product highlights)
Website & Ecommerce Support
- Update website banners and promotional content
- Assist with product merchandising and landing pages
- Help improve product pages and messaging
Advertising Support
- Assist with Facebook/Instagram ad setup and creative testing
- Help develop ad copy and promotional angles
What We’re Looking For
Core Skills
- Strong writing ability
- Basic design skills. E.g. Canva, Adobe, or similar
- Comfortable using marketing tools - Meta Business Suite, Google Adwords, Mailchimp
- Basic HTML knowledge
Mindset
- Able to move quickly and execute without overthinking
- Comfortable wearing multiple hats
- Practical and detail-oriented
- Willing to take initiative and run with ideas
Bonus (Not Required)
- Experience with ecommerce platforms (BigCommerce, Shopify, etc.)
- Interest in pets, retail, or workwear
Schedule & Location
- Part-time approximately 10-15 hours per week
- Primarily based at our Airport Rd location in Allentown
- Occasional visits to other locations for content
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